Monday, October 5, 2009

Manny Pacquiao

The Filipino pride and prizefighter — better known as "Pac-Man" — stunned the boxing world in December by defeating Oscar De La Hoya, then came to fight British' "Hitman" in May and floored him in under 2 rounds. He's readying a fight of his life with Puerto Rico's Miguel Cotto, predicted by many to land him another knockout: Pacquiao's bouts are so heavily viewed in the Philippines and all around the world.

Manny Pacquiao should consider re-shaping his branding & identity, and create a business game-plan now to better prepare himself for the future in the entertainment and/or boxing promotion arena -- since he's planning on or one step away from retiring as a boxer.

There are talks between Top Rank and Pacquiao's camp of him facing "Money" Mayweather in the spring of 2010. Still, Bob Arum said that should everything falls into place – meaning Pacquiao win over Cotto – he will begin talks with the camp of Floyd Mayweather.

"Evrything is going great in Manny's training camp" said Arum on an interview during his visit in the city of Pines -- Baguio City, Philippines.